Canada Business Management College

Course Price: $1500

Introduction

This Branding course at Canada Business Management College gives students practical experience on how to develop (or curate), manage, evaluate, and critically assess all stages of the branding management process.

KEY MODULES & LEARNING OUTCOMES (including but not limited to)

Brand Management Theory & Practice
Brand Equity
Brand Positioning
Brand Personality
Brand Relationships
Cultural Branding
Emotional Branding
Branding Products
Branding Services
Logos
Slogans
Taglines
Consumer Trends
Market Analysis
Surveys
Market Research

CAREER OPPORTUNITIES (included but not limited to)

Marketing Assistant
Marketing Analyst
Brand Manager or Supervisor
Advertising & Marketing
Promotions
Marketing Manager
Product Manager
Product Development Manager

Course Summary

Effective branding is crucial for a company's products and services. The Branding course at Canada Business Management College provides students with both theoretical and hands-on experience to learn how to plan, develop, implement, maintain and protect a brand image in types of curation, jubilation, and frustration through the implementation of change management, crisis management, time and project management and issues management techniques.

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Introduction

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