Introduction

Customer conversion rates – meaning turning leads or prospects into business partners and clients –, is a crucial aspect of doing business. Lead generation helps the organization avoid stagnation often caused by ‘targeting’ the same clients and territories, instead of diversifying their portfolio and canvassing other locations or possible offering new or better products and service (upselling). Canada Business Management College has collaborated with the best in the industry of transformational sales, leaders and mavericks in their right, to bring you the Transformational Sales Skills offered exclusively through CBMC.

KEY MODULES & LEARNING OUTCOMES (included but not limited to)

• Sales & Promotional Advertising
• Business Management
• Territory Sales
• Lead Generation
• Consumer Conversion
• Sales Process
• Strategic Planning
• Organizational Leadership
• Direct Sales
• Financial Management
• Corporate Social Responsibility and Sustainability