Introduction

Learn about tools and techniques involved in the curation (development) and promotion (execution or implementation) of products and services.


KEY MODULES & LEARNING OUTCOMES (including but not limited to)

  • Integrated Marketing Communications
  • Target Audiences
  • Positioning
  • Consumer Trends
  • Market Analysis
  • Social Media Scheduling
  • White Papers
  • Document Formatting
  • Business Presentation Skill Sets
  • Public Speaking

CAREER OPPORTUNITIES (including but not limited to)

  • Marketing Manager   
  • Digital Product Manager
  • Marketing & Communications Manager
  • Recruitment Operations Manager
  • Digital Communications Manager
  • Marketing & Communications Specialist
  • Online Marketing & Communications Specialist
  • Marketing & Communications Coordinator
  • Communications Specialist
  • Web Communications
  • Graphic Designer & Web Designer

Course Summary

Combine the best of both world through the Marketing & Communications course at Canada Business Management College. Explore topics such as planning & development, business plans, white papers, publics, SMART goals and objectives, creative messaging, digital and messaging, position, placement, and selecting the right tools, techniques and platform to get our organization’s message across to prospective followers, business partners and clients.

Course Registration

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